Expansive Reality
So, as our conception of reality has become unimaginably expansive both in terms of virtual space as well as outer space, the notion and practice of design has become ever more central to how we all experience life. Are you a PC person or a Mac person? iPhone or Android? Instagram, Facebook, Twitter, Snapchat or all of them, and more? So many of our choices regarding the tech we use are not simply down to habit, but rely on how the look and touch of things make us feel.
New Worlds, New Thinking
What The Golden Record so eloquently represents is visionary design that opens up new ways of thinking about our world, and new ways of acting in it. It harmonises a technical vision with a cultural vision, reducing elements to their most simple and efficient, while clearing the way for the creative forces which drive us.